BBA (Marketing & HR)

Overview
Curriculum

Sl No.	Subject	COURSES	Credits	L:T:P Pattern
	I Semester
1.1	Kannada-1/Sanskrit/Urdu/Tamil/ Telugu//Marathi/Hindi	AECC	3	2:1:0
1.2	English-1	AECC	3	2:1:0
1.3	Financial Accounting	DSC-1	5	4:1:0
1.4	Principles of Management	DSC-2	4	3:1:0
1.5	Managerial Economics	DSC-3	4	3:1:0
1.6	Environmental Studies	AECC	2	2:0:0
	II Semester		21
2.1	Kannada-2/Sanskrit/Urdu/Tamil/Telugu/Marathi/Hindi	AECC	3	2:1:0
2.2	English-2	AECC	3	2:1:0
2.3	Indian Business Environment	DSC-4	4	3:1:0
2.4	Organisational Behaviour	DSC-5	4	3:1:0
2.5	Statistics for Management	DSC-6	5	4:1:0
2.6	Constitution of India	AECC	2	2:0:0
	III Semester		21
3.1	Kannada-3/Sanskrit/Urdu/Tamil/ Telugu/ /Marathi/Hindi	AECC	3	2:1:0
3.2	Business Communication-I(English – 3)	AECC	3	2:1:0
3.3	Business Regulatory Framework	DSC-7	3	2;1:0
3.4	Quantitative Techniques for Business	DSC-8	5	4:1:0
3.5	Business Decisions	DSC-9	4	3:1:0
3.6	Cost Accounting	AECC	4	3:1:0
	IV Semester		22
4.1	Kannad-4/Sanskrit/Urdu/Tamil/ Telugu//Marathi/Hindi	AECC	3	2:1:0
4.2	Business Communication-II (English – 4)	AECC	3	2:1:0
4.3	Management of Banking Operations	DSC-10	4	3:1:0
4.4	Financial Management	DSC-11	5	4:1:0
4.5	International Business	DSC-12	5	4:1:0
4.6	Small Business Management and Entrepreneurship	DSC-13	4	3:1:0
	V Semester		24

5.1	Accounting for Management	DSC-14	5	4:1:0
5.2	Entrepreneurship Development	DSC-15	5	4:1:0
5.3	Human Resource Management	DSC-16	4	3:1:0
5.4	Principles of Marketing	DSC-17	4	3:1:0
5.5	Advertisement and Salemanship	DSE-1	5	4:1:0
5.6	Industrial Relations	DSE-2	5	4:1:0
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	VI Semester
6.1	Research Methodology	DSC-18	4	3:1:0
6.2	E-Commerce	DSC-19	4	3:1:0
6.3	Human Resource Planning &Development	DSE-3	5	4:1:0
6.4	Management Training & Development	DSE-4	5	4:1:0
6.5	Services Marketing	DSE-5	5	4:1:0
6.6	Retail Management	DSE-6	5	4:1:0
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